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Speaker:    James M. Weatherall,    Global Vice President    SpecialChem

Over the past year, digitalization within the B2B marketplace has taken off with increasing speed, including the chemical and material industries. Top decision makers are now convinced that their business strategy needs to include a clear digital strategy. But implementing digital transformation is full of challenges. From designing new organizations and changing well-established processes to assessing the cost and return on investment for digitalization, the challenges to overcome might feel endless. In this talk, we will discuss how to overcome the challenges that chemical companies are facing, or will soon face, in their digital transformation journey.

About our Speaker:
James M. Weatherall is a Global Vice President at SpecialChem, the leading digital marketing firm serving the global chemicals and materials industry. He supports the firm’s clients in the Americas by implementing strategic marketing programs aimed at driving growth and accelerating innovation in cosmetics, coatings, adhesives, and plastics markets. He holds a MMS in Management and a BS in Chemistry, both from the Stevens Institute of Technology in NJ. He is currently the President of the Société de Chimie Industrielle – American Section. Although a NJ native, he and his wife now happily reside in Los Angeles, CA.